RAM Mailing Service Client Login
RAM Printing
RAM Mailing Service
RAM Hampstead Print & Copy
GuestMark International
About Us Services Equipment Request-A-Quote Resources
Our PeopleNewsClientsRAM Companies
ProcessingList Services
Contact UsKey ContactsMap & Directions
ListsPostage GlossaryHelpful LinksUSPS Stats
Supplying Mailing Lists Postage Glossary Links USPS Stats
USPS Stats
All are taken from the USPS Publication Direct Mail by the Numbers.
  • 73 million or 25% of the US Population orders merchandise or services by mail.
  • Between 1995 and 2005 the amount of money businesses spent on direct mail nearly doubled from 33 billion to 60.7 billion.
  • 44% of companies nationwide use Direct Mail to drive their web traffic.
  • Generally, within one week, you will receive about 25% of your responses to a direct mail campaign, 50% within 2 weeks and within 4 weeks, 75%. The last 25% will trickle in over the next few weeks.
  • 39% of household find advertising mail interesting, compared to 9% for e-mail advertising and 3% for telemarketing.
  • Peak mailing months vary from industry to Industry.
    The top month for some selected industries are:
    Business and Finance
    December

    Cultural reading
    December

    General reading
    December

    Self Improvement
    September

    Home Interest
    May

    Parents and Children
    August

    Hobbies
    December

    Entertainment
    December

    Education
    January

    Fund-Raising
    November

    Health
    June


© 2006 RAM Printing, Inc. All rights reserved.   |   Site Map   |

Website: Primary Design, Inc.